Hublot Pop up @ Singapore

The pop-up store suggests an ephemeral, fleeting moment in time, caught in a still image. Mirroring these qualities, the installation forms the illusion of a Hublot house. Magically solid yet porous, and structurally monumental yet featherweight. This installation piece entitled ‘BIG BANG’ spans across two floors, enveloping the visitor with faceted, jewel-like forms, while illustrating the paradoxical philosophy of the luxury brand.

*in collaboration with Asylum Singapore

What we did
• Concept development
• Design
• Technical Details
• Project management subcontractors
• Site supervision

When
• 2012